Netzmandat manages the complete partner acquisition process for the mid-market, from the first outreach to the final decision.
Projects rarely fail for lack of strategy. They fail because the right people never end up at the same table.
Mid-market B2B companies rarely have a strategy problem. They have an access problem. Netzmandat solves these challenges operationally. We accompany the entire process from identifying the right partners to the final decision.
For entrepreneurs who need someone to not just know the right people in the market — but actually make things happen.
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Fulfillment platforms, carrier networks, last-mile. Partnerships in this space are not built through cold outreach, but through trust at the decision-maker level. That is exactly where Netzmandat operates.
ERP systems, B2B shop software, IT system integrators, digital and consulting agencies. Entering new segments or testing offerings without carrying the entire process in-house: in a saturated market, conventional sales approaches lose their impact. A direct line can make the difference.
Tax software, compliance tools, FinTech, HR systems and staffing services. A market with tight structures and few decision-makers. Opening the right doors here requires personal connections. Conventional marketing campaigns fall short in this segment.
Brief
Establish the software as a go-to solution across different target groups (ERP providers, logistics companies, agencies, wholesale) while supplementing internal resources.
Execution & Project Outcome
We developed a tailored outreach approach for each target segment, took over the identification and initial outreach of new candidates, and actively accompanied the negotiations. Through subsequent support during integration, projects were successfully initiated.
Brief
Build a partner network for sales and implementation through system integrators and IT consultants, to scale faster without having to take on the implementation in-house.
Execution & Project Outcome
After jointly defining the target partner profiles, we took over the targeted direct outreach to decision-makers, conducted qualification calls, arranged demo appointments and actively accompanied the negotiations. This structured process set the course for a successful initiation and implementation.
Brief
Test a new offering quickly and without significant financial risk. Identify and approach suitable pilot agencies.
Execution & Project Outcome
Through swift direct outreach to three selected, established agencies, we gathered real feedback at CEO level on the pricing, value and barriers of the new offering. As valuable sources of market knowledge, they provided the solid foundation for our market research, which we successfully completed over the defined project period.
Brief
Open new distribution channels through major marketplaces, ERP and shop systems domestically and internationally, for efficient retailer acquisition without tedious one-by-one outreach.
Execution & Project Outcome
To drive strategic partnerships, we targeted relevant marketplaces as well as ERP and e-commerce merchandise management systems. By consistently focusing on the practical value for connected retailers, we were able to measurably increase the visibility and reach of the solution, completing the project with a strengthened market presence.
Brief
Acquire new partners such as marketplaces, payment providers and logistics companies, while simultaneously maintaining and developing the existing partner network.
Execution & Project Outcome
As part of our longest-running collaboration to date, we strategically expanded the network of connected solutions for the e-commerce SaaS platform. The targeted outreach and onboarding covered a broad spectrum: from shop systems and fulfillment and payment providers through to international marketplaces as well as cross-border, multi-carrier and specific niche solutions. This comprehensive project was completed successfully and delivered lasting positive results for the platform.
Brief
Initiate a strategically relevant ERP partnership and bring the target partner to the table.
Execution & Project Outcome
Through discreet direct outreach to the target ERP partner at decision-maker level, we successfully accompanied and facilitated the conversations. The project goal was achieved with precision: negotiations were successfully brought to a conclusion with a partnership agreement ready for signature.
Mid-market companies looking to grow their business through partnerships and who need someone to operate, not just advise. Typical scenarios: building indirect sales channels, accessing new markets, establishing solid partnership structures. It works best when the direction is clear internally, but the network and operational capacity to reliably reach the right partners are missing.
If you're looking for a classic lead generation agency or one-off, purely transactional contacts, this isn't the right model. The same applies if you're expecting strategic consulting on your core business. Netzmandat doesn't analyse business models or make recommendations on internal operations. The focus is exclusively on building sales channels and partnership structures.
That's the standard starting point. Before any active outreach, we conduct a target partner analysis: candidates are filtered by segment, company size, relevance and strategic fit. Active market outreach only begins once the target picture is clear.
This is an optional module and only carried out on request. Where needed, we audit existing structures or develop the commercial and structural framework for new programmes.
Note: We do not provide legal advice or draft contracts. We do, however, deliver the precise strategic input your legal counsel needs to draw up final agreements efficiently.
Every project is managed personally. No subcontracting, no handovers to third parties, no junior profiles. That guarantees consistent support from the first outreach to the final decision.
If you are committed to partnerships as a long-term growth lever, getting started is possible at any time. The best results come when Netzmandat is brought in early and can help shape the partnership strategy from the outset.
Many projects stall at the final stretch because execution breaks down. Finding out whether we have the right chemistry and network to realise your project costs nothing but 30 minutes.
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